May 22nd, 2010 at 05:02pm
Under Summer
Everything you ever wanted to know about soccer balls
Soccer balls are used every day all around the world in professional matches, as well as in recreational games and practise. But have you ever wondered what a soccer ball is made out of, or how it is made and tested?
Well if you have, then read on to find out everything that you ever wanted to know about a soccer ball!
Elements: Soccer balls are made from three elements and these are, the surface which is usually made from synthetic leather if it is a professional soccer ball, but if it is a cheaper practise ball then it might be made from PU or plastic. The next element is the internal linings which are made from polyester or cotton and the third and last element is the bladder of the ball which is made from latex.
The thickness of a soccer ball is important because the layers separate the bladder and the cover. The lining is hand stitched and in a professional soccer ball, there are usually four layers of lining, but usually practise balls have fewer layers. The bladder of the soccer ball holds the air which keeps the ball inflated. The material used has to be strong and retain air, and they must also have good surface tension.
Making: Most soccer balls are made in Pakistan and the 32 hexagonal panels which you find on the outer surface of the ball and are hand stitched for quality.
There are five steps for making a soccer ball and they are:
1. lining the cover material
2. cutting the panels
3. imprinting the panels
4. making the bladder
5. stitching and final assembly
Testing: All soccer balls, once they are made, need to go through quality control checks to make sure that they are ready to be shipped out to stores all over the world. Firstly, the bladders are checked when they are removed from the moulds to make sure that they do not contain any holes. Then the covering is checked after it has been lined with the backing material and then the printed panels are visually checked and any faulty ones are discarded and replaced.
Once the ball has been stitched together, and inspector will check to make sure that there is no stitching missing and the final check sees that the bladder is inflated and the soccer ball is measured and weighed so that it meets quality standards.
Types: There are many types of soccer balls available to purchase. You have the mini promotional soccer balls which promote a team or a game, a professional soccer ball which is made from the best materials and is usually a replica of the one that you can see being played in professional matches and then there is the practise ball which is the cheapest and usually the best for purchasing your first soccer ball, or a ball for a child to play with.
So, there it is… everything that you ever needed to know about a soccer ball! So the next time you take your ball out for a kick around, remember what makes the performance, the quality and the style!
Happy soccer!
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By Conference Herald
May 10th, 2010 at 12:09pm
Under Summer
Outside Looking in
The purpose of a brand is not only to introduce your product name to your audience. There is more to it than that. Your brand is what makes your business more important to your target audience, as well as help you create marketing campaigns that truly reflect the right message for your clients.
Brand is also your means to convey the message that is so compelling that your clients would find it difficult to resist what you have to offer. It is also what maintains the balance between two objectives: (1) your wanting to increase your sales to gain profits, and (2) the opportunity to really get to know your target market that you’re able to provide them what they need. This way, you are able to do what you have set to do, yet be able to still provide the benefits that’ll make your marketing tools such as your business card printing pieces and custom letterhead so effective in encouraging them to be in business with you.
And although your brand is uniquely your own, it doesn’t follow that you have to develop one on your own. You may not believe this, but the creation of your brand is better off done outside your organization. Sure you would be the one to finalize the outcome. But the key is to have somebody else to develop it for you. Someone outside looking in.
The reason why an outsider is more effective to create your brand is that outsiders have an objective point-of-view that helps you get a share of your chosen market. As an outsider, your brand developer has the ability to not accept everything, especially preconceived notions and beliefs that stop you as the business owner to go out of your comfort zone. An outsider would be able to challenge anything and everything because they don’t have to risk anything.
Basically, you need to re-evaluate your brand when your promotional tools such as your custom business cards and personalized letterhead are not doing what they should be doing. It may be that the strong marketing campaign you had before is not already working as hard.
Definitely, a change can make a difference and provide you with a fresh new boost. This is a quick fix that you cannot afford to have if you’re looking at a longer and steadier term for your brand. With your powerful brand, you are assured that your marketing collaterals grow steadily every year which makes it easier to improve your efforts to sell your products and services. And wonders of wonders, your product or service will be so popular to your consumers that price won’t matter anymore.
For comments and inquiries about the article visit:
Letterhead Printing, Business Card Printing
Janice Jenkins is a writer for a marketing company in Chicago, IL. Mostly into marketing research, Janice started writing articles early 2007 to impart her knowledge to individuals new to the marketing industry.
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By Conference Herald
May 8th, 2010 at 12:53pm
Under Summer
- These are very multi-purpose! Presumably they are to be used as waterproof bags to carry soiled diapers.
- However, we use them for all sorts of things; bathing suits, lunches, snacks, etc. – you name it.
- Waterproof and colorful, they close with a drawstring and toggle.
- Please wash these bags in lukewarm water and either hang to dry or dry on air in the dryer.
- No bleach or whitening agents. Small is purple, medium is red large is blue, XL is Purple
These are very multi-purpose! Presumably they are to be used as waterproof bags to carry soiled diapers. However, we use them for all sorts of things; bathing suits, lunches, snacks, etc. – you name it. Waterproof and colorful, they close with a drawstring and toggle. Please wash these bags in lukewarm water and either hang to dry or dry on air in the dryer. No bleach or whitening agents.
Rating: 
(out of 7 reviews)
Price: $ 7.49
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By Conference Herald
May 2nd, 2010 at 07:31pm
Under Summer
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By Conference Herald
